Seller Resources



The Franco & Ford Seller Advantage

Every Franco & Ford listing is meticulously analyzed, prepared for market and ultimately presented to prospective buyers by a team of dedicated perfectionists. We want everything we touch to sparkle, and we’ll dig as deeply as we need to in each situation, no matter how unique, to get you to smile.

Here are just a few ways the Franco & Ford Home stands out from the crowd:

  • Professional Photo Essay of your home
  • Ad copy designed to attract the best buyer
  • Complementary “Fluff and Puff” service
  • Unique and branded website for your home
  • Preferred status on major real estate shopping portals like Zillow and Trulia
  • Exposure to over 106,000 real estate agents and their clients through the Multiple List Service
  • Entire Franco & Ford Team of buyer’s agents actively promoting your home via door knocking and agent networking
  • Access to the best local services
  • Project management for repairs and staging for sale


Working with Franco & Ford is as hassle free as we can make it. From the moment you sign the listing contract to the final close and transfer of money. We assist you in the preparation of your home for sale with advice, priority access to our favorite vendors, coordination of appointments and timelines. We take care of all those pesky details, so you can worry about big things…

We use a professional showing appointment center to ensure that agents are able to show your home for maximum exposure while not disrupting your life.

Any real estate transaction in Florida comes with a mountain of paperwork. We will explain everything in as much, or as little, detail as you like. We can do so in person or we can use electronic signatures to make it as quick and easy as possible. Everyone is different and, at Franco & Ford, we will work with you in the manner you want. We’ll fit our process and schedule to accommodate your life – not ask you to fit into ours.

Selling a home is usually a big deal in any person’s life. While there is no way to guarantee a completely problem free transaction, we know things are better with us by your side.  One of the many ways we give you peace of mind is our Monday Afternoon call.  We will be in touch whenever there is need, but no matter what, we will call you on Monday afternoons. It’s a simple thing, really, but we never want you to worry that something will fall through the cracks. We want your experience working with us to be not just a pleasant one, but an extraordinary one.


At Franco & Ford, Good Enough Simply Isn’t.

Home Selling Articles from Our Blog

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Real Estate 2018: What to Expect

As we head into a new year, the most common question we receive is, “What’s the outlook for real estate in 2018?” It’s not just potential buyers and sellers who are curious; homeowners also want reassurance their home’s value is going up. The good news is that a strong U.S. economy, coupled with low unemployment rates, is expected to drive continued real estate growth in 2018. However, changes on the horizon could significantly impact you if you plan to buy, sell or refinance this year. read more
Sellerslast updated: 2016-12-01T20:32:26+00:00 da
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